Presenting a New Era in Membership @ 501 Tech Club NYC
THE NEW YORK 501 TECH CLUB
Connect. Learn. Change the world!
When: Wednesday, February 8, 2012
Where: 79 5th Avenue, New York, NY 10003
Time: 5:45 pm – 7:45 pm
The 501 Tech Club is a monthly gathering of people working on or interested in nonprofit technology in the New York area. The meetings are opportunities for anyone interested in helping nonprofits use technology to get together and talk shop in a fun, informal setting, and the name refers to the fact that most of us work primarily with and for 501(c)(3) nonprofit organizations.
I am privileged to have the opportunity to speak at this gathering where I’ll be sharing on “The New Era of Fundraising – Expectations Changed by Innovations”. Social media offers tremendous insight and various opportunities for nonprofits to engage effectively with donors. On the other hand innovation is forging the path as to the way we engage and the modus operandi is constantly changing: thus making it more important than ever for nonprofit leaders to scrutinize their fundraising strategies. I think we can all agree that the framework for nonprofit fundraising presents challenges. For example:
Where: 79 5th Avenue, New York, NY 10003
Time: 5:45 pm – 7:45 pm
The 501 Tech Club is a monthly gathering of people working on or interested in nonprofit technology in the New York area. The meetings are opportunities for anyone interested in helping nonprofits use technology to get together and talk shop in a fun, informal setting, and the name refers to the fact that most of us work primarily with and for 501(c)(3) nonprofit organizations.I am privileged to have the opportunity to speak at this gathering where I’ll be sharing on “The New Era of Fundraising – Expectations Changed by Innovations”. Social media offers tremendous insight and various opportunities for nonprofits to engage effectively with donors. On the other hand innovation is forging the path as to the way we engage and the modus operandi is constantly changing: thus making it more important than ever for nonprofit leaders to scrutinize their fundraising strategies. I think we can all agree that the framework for nonprofit fundraising presents challenges. For example:
- What can nonprofits do to identify the need for donors to feel valued to their contributions and connected to their cause on a continuing basis?
- How does the social, human, face-to-face, relationship fit in the overall picture? The Millennial Donors Report 2011 by Achieve and Johnson Grossnickle and Associates (JGA) found that while giving via mobile/text and social networks is an up and coming way of soliciting gifts, when it comes to requests for their time or money, Millennial donors put high value on face-to-face communication.”
- How will your nonprofit be distinguished from the distracting and competing online sources?
- How can nonprofits leverage Social CRM to adapt to donor expectations?
Along with answers to these questions, we’ll take a look at utilizing external social media monitoring, member scoring, and regaining relevance.
Join with me as we walk the pathway to progress while spending the day at The New York 501 Tech Club.
See you there.
Learn more at http://501technycfeb12.eventbrite.com/
Join with me as we walk the pathway to progress while spending the day at The New York 501 Tech Club.
See you there.
Learn more at http://501technycfeb12.eventbrite.com/
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Sterling Raphael
Sterling is president of Avectra Labs, the innovation think-tank of Avectra, a web-based Social CRM provider for associations and not-for-profits. In this role, Sterling is responsible for driving product strategy and international expansion. Sterling is a staunch advocate of Social CRM, educating associations and not-for-profits on the value of moving away from transactional relationships that define many memberships toward more social human relationships.
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